Pitch to Win: How to Tell a Story that Resonates and Rallies

In a noisy world, storytelling is a superpower. For nonprofits, it’s the bridge between mission and impact, turning listeners into advocates and long-term donors. This session explores how to craft stories that resonate deeply, attract the right audience, and inspire action. We’ll draw lessons from high-stakes Shark Tank pitches, translating them into actionable strategies for nonprofits, as well as superb nonprofit examples. Learn how to move beyond explaining what you do to conveying why it matters. Tell the right story, and the right audience will find you—and want to be part of it. You’ll leave this workshop knowing how to: 1. Invest in the ‘engagement trinity’: Even the best fundraiser cannot fix weak messaging. Strengthen your brand, sharpen your marketing, and define your unique value. 2. Craft transformative narratives: Go beyond explaining what you do. Use powerful storytelling to show why your mission really matters. Spoiler: we’ll have to drop the elevator pitch. 3. Align strategy with impact: Uncover strategies that create an easy flow from mission to impact. When brand, marketing, and fundraising align, you build lasting relationships and inspire the right supporters.