Vice President of Marketing & Communications

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The Marketing & Communications VP leads the organization’s marketing, branding, public relations, advertising, and organizational communications. This position provides input into the strategic planning process and ensures that departmental services align with the organization’s purpose and goals.

Essential Functions:

• Develops and implements an integrated strategic marketing and communications plan for the organization to advance brand identity, broaden awareness of the organizations programs and priorities, and increase the visibility of programs across key stakeholder audiences.
• Manages the organization’s marketing activities, including collaborating with stakeholders, establishing objectives and overseeing the production of content.
• Develops, implements and manages marketing and communications projects to ensure that deliverables are completed as scheduled.
• Identifies challenges and emerging issues faced by the organization and works with leadership team and staff to recognize internal and external communications opportunities.
• Oversees the development of digital and print communications and manages relationships with associated vendors, including buying and negotiating traditional and new ad placements.
• Provides leadership and oversight for media interactions that help promote and/or impact the organization.
• Develops departmental business plan and annual budget. Oversees financial activities and ensures that the department operates within established budget guidelines.
• Hires and develops team members and provides effective coaching, feedback and performance evaluations. Ensures that team members understand their role and that departmental objectives are achieved in an effective and timely manner.
• Assists Chief Development Officer with projects as needed.

• Extensive knowledge of marketing and communications. Maintains knowledge in the field and participates in training and development opportunities.
• Proven organizational and time management skills, and able to produce accurate, thorough and timely results.
• Provides professional communication to internal and external stakeholders and represents the organization in a positive manner.
• Exhibits the ability to work collaboratively and build positive professional relationships with a variety of internal and external stakeholders.
• Demonstrates effective leadership and management skills by clearly delegating responsibilities, providing regular performance feedback, building productive teams, developing employee skills, and encouraging employee growth and development.
• Advanced-level knowledge of PowerPoint. Intermediate-level knowledge of Word, Excel and Outlook.  Able to utilize a variety of computer and graphics systems including advanced-level knowledge of Adobe Suite.   

• Must have bachelor’s degree in related field with master’s degree preferred.
• At least 7 years of progressively responsible experience in marketing and communications and 4 years of management experience.
• Previous experience with public relations and nonprofit organizations.
• Experience using Microsoft Office and Adobe Suite.